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The Brand New Way to be in Fashion in Your Own Way
The 4th Industrial Revolution?
Are you aware of the 4th industrial revolution? Do you know that it is already in progress?
The beauty of it is the way we will consume goods in the years and decades to come. Mass production will concern lesser and lesser products. The factory or manufacturing unit will be much closer to where the market is. Not only will it be in your own country but even closer. It will be in your city or, better, in your neighborhood.
Fashion from Finland
Let’s go back in time a little bit. At the end of the last century, I am sure many of you remember the good old time when, for the first time, it was trendy to change the cover of your mobile phone. It was a fun and simple way to personalize your mobile phone. Nokia, starting with the model 5110 in 1998, manufactured millions of them. Now it is common to buy a cover to personalize and protect your smartphone, whatever the model you use. But it is not yet tailor made to meet your liking.
Manufactured right where you live
Thanks to automation and 3D printing, you will soon be able to consume products made especially for you following your own taste and fantasy. It will not be made on another continent. You will not have to wait weeks to get it. It will be made right in front of your eyes or a few kilometers away. You will get it directly at the store or it will be delivered at the most convenient place for you in a few hours.
Eram revolutionized “mass production” fashion
Am I daydreaming again? Nope. The freshest example is especially for ladies. It comes from a famous French shoe manufacturer: Eram. Working with UniStudio, they created the Atelier 27, which will make it possible to design and print personalized heel’s cover in about 25 minutes. You will be able to design it at will. The minute you walk outside of the store, you will be wearing a unique pair of shoes. Imagine people looking at your new shoes. They will be amazed. You will be able to make the heels of your shoes match your mood, your bag or clothes color.
France is now even more fun for shopping
Staff at Eram says that it would be available in their stores very soon. So, ladies, wake up the designer in you and prepare to have fun shopping in France.
The next step will be to personalize your bags, dresses, jewels, etc. directly in stores. Thanks to 3D printing, the possibilities are endless.
Now is a great time to be alive!
Enjoy your day!